The Essential Digital Tools Every Business Needs
Running a business is never easy but we have found some helpful tools to help us along the way. We use these almost every day while running our business, they’re a must-have in our eyes!
1 Canva
Canva is a graphic design platform, used to create social media graphics, presentations, posters, documents and other visual content. We use Canva every day to create posts and graphics for our clients. If you’re new to graphic design, there is plenty of inspiration there to get you started as they have a lot of design templates you can customise.
2 Facebook Business Suite
Facebook Business Suite helps us stay on top of our clients’ posts. With this platform, you can schedule Instagram and Facebook posts to go live at your chosen date and time. You can also see details about your business’s performance, such as trends, activity on the content you share and more information about your audience. It’s the perfect tool for staying connected and on top of your analytics.
3 Mailchimp
Mailchimp is our favourite tool for newsletters. It makes building a newsletter easy for anyone. They have a variety of templates suitable for everything, and their newsletter builder allows you to see your updates in real-time. They also have a great variety of packages to suit everyone’s budget, allowing you to have a free account with up to 2000 subscribers, which is perfect for starting out.
4 ClickUp
ClickUp is the perfect app for project management and collaborating as a team and with clients. It keeps all our tasks in a birdseye view which makes it easier to establish our workload and deadlines. We love using ClickUp to keep in contact with our clients and get their input on the tasks!
5 Google Meet
Google Meet, is our favourite video conferencing app. We love how easily it integrates with our Google Calendar and scheduling video meetings is a breeze.
6 Google Drive
We use Google Drive as a safe environment to store lots of our files and also to share and receive files from clients. It’s great to know our files are safe in the cloud!
7 Calendly
Calendly is our favourite tool to help us organise our Freelancer Hotline calls. Calendly uncomplicates scheduling by only offering times that work with your availability across all of your calendars. It cuts out back and forth emails with a client, as they can easily see when you are available and book in with you. We also have it synced with Google Meet, so the client with automatically receive a video call link once they book in. It’s so quick and easy!
8 Grammarly
Grammarly is a cross-platform cloud-based writing assistant. It helps correct our spelling, grammar and punctuality mistakes as well as improving our clarity while writing. We find Grammarly incredibly important in creating the best content for our clients.
9 Xero
When managing money Xero is the way to go! We’ve been using this accounting software for a while now and honestly, it has made looking after the financial side of the business so much simpler. You can use Xero to do your monthly bookkeeping, view financial reports, create and send invoices and much more.
